Sera4 New Office

We are excited to announce we have moved to our new office! After a hard morning of moving furniture we grab some pizza and beer to help unpack. We are still getting settled but we have now expanded to accommodate our growing team.

Will Your Employees’ Mobile Devices Work With New Smart Locks?

Will your employees’ phones all work with the new Smart Locks you want to buy?

Designing and supporting a wireless application for the many variants of Android is challenging.  Add to this, a plethora of device manufacturers who use a variety of wireless stacks, and you get:          an interoperability nightmare

Just ask Kevo, they support only specific devices from 5 Android device manufacturers.

In today’s day and age, we are subject to traditional hardware makers trying to “tack on” technology (and worse yet — digital security) to their products.

Have you seen the Whirlpool washing machine with Wi-Fi?

Consider that the leaders of tomorrow are the technology companies that live/breathe/understand a complex, mobile, Internet.

Netflix is the tech pioneer changing the landscape of media content production and distribution.

Tesla is the genius changing the landscape of many industries.

Uber — need I say more?

Sera4 is a tech company focusing on the integration of secure high technology into the physical security packages you already use and trust. Turning your traditional padlock, electric strike, or maglock into “Smart Locks” is what we do.  Our application already interoperates with over 300 different mobile device / operating system pairings. We are pairing our technology expertise with the best in physical security — not just to add a cool feature – but to evolve the market.

En Sera4 también hablamos Español

Cómo ingeniero en telecomunicaciones y electrónica, trabajar en un startup de un país diferente al tuyo es un gran reto. Tomando en cuenta que la matriz está en Canadá, se vuelve esencial la adaptación a un idioma y una cultura diferente; pero nada de esto es un obstáculo cuando te encuentras colaborando con personas extraordinarias, en una empresa que ingresa al mercado Mexicano con un producto innovador; donde el trabajo constante se gana la confianza de los clientes para demostrar la efectividad de su tecnología.

Brindando soporte a usuarios me a dado la oportunidad de conocer mejor nuestras soluciones, ya que conozco de primera mano los problemas que se presentan en el día a día. Las solicitudes de los clientes son diversas, y me agrada saber que podemos modificar nuestros productos para cumplir con sus expectativas. Nuestro tiempo de respuesta para resolver los problemas de los usuarios es casi siempre inmediato, lo cual genera una grata experiencia para la persona que usa nuestros productos.

Nuestro servicio técnico del dia a dia resuelve varios tipos de problemas que se puedan presentar; desde el simple olvido de una contraseña, hasta problemas más complejos de hardware en las cerraduras. Nuestro servicio eficiente nos ha dado la oportunidad de mejorar continuamente para que las incidencias más comunes no se vuelvan a presentar.

Mi trabajo va más allá de los tecnico ya que he formado parte de las negociaciones con futuros nuevos cliente para conocer de ellos directamente sus requerimientos. Con estas especificaciones creamos maquetas que llevan a la instalación de demos en campo para que los clientes tengan la oportunidad de utilizar el producto.

Como Mexicano es emocionante colaborar en una empresa con estas características, y poder formar parte un equipo altamente calificado e innovador; y así contribuir al desarrollo de tecnologías de punta de control acceso.

 

Written by: Joel Gonzalez

Being a Co-op at Sera4 – August 2017

As a 2nd year engineering student from the University of Waterloo, there is a lot to be offered when working at a start up like Sera4 as a co-op. To start, specializing in hardware and firmware development allows me to be directly involved in all aspects of the product. With limited industry experience, working alongside tech gurus has been the hallmark of my experience. There is never a dull moment, as the small company size allows us to understand and appreciate everyone in the office. This means that I have exposure to all aspects of running a business. I am invited to participate in business decisions, product specifications, and various other decision-making tasks not normally exposed to co-ops.

On the technical side, my direct involvement in the next-generation MX controller from the start has been an eye opener to the complexity of control systems and it has taught me the essentials of designing circuit boards. Working with a Senior Systems Engineer, “Captain Hardware,” I have had exposure to industry standards, and best practices that a university degree simply can not provide. What makes this experience truly aspiring is that I am not treated as an co-op, rather an engineering employee. My opinion is not optional, but required, a quality that sets aside this co-op position apart from all others.

Worth around $113 billion as of 2015 [1], the security IoT market has become essential to the success of the IoT industry. With a projected $36.95 billion growth by 2021 [2], this industry offers an array of diverse and challenging career opportunities. Sera4 is striving to capture a portion of this market, and is quickly becoming a company on larger cooperation’s radars. Being an engineering co-op at Sera4, I have the opportunity to be part of a dynamic and highly motivated team that drives innovation in access control technology.

With continuous technological advances, consumers and enterprises have increase operation costs with more expensive assets bought each day. This means that there is a need for consumers and enterprises to feel insured and secure about their assets. Having access control to monitor what goes in and out does just that. Creating smarter, more efficient, and innovative solutions to solve the growing problems is exactly the industry to be in.

Written by: Raj Mody

Sera4 selected to present at Startupnight

We are honoured to be selected to present at Startupnight in Berlin on September 8, 2017.  Can’t wait to share our innovative technology with the audience in Germany. Thanks to Communitech for the referral.

Why Businesses Need to Retire the Master Key

At Sera4, we make physical assets easily accessible to people who need to get to them, while keeping them safeguarded from others. Many of the companies we help are working to solve a problem with theft and vandalism. I was surprised when I learned that in almost all cases, the majority of theft was from people who were entrusted with a key.

The companies we work with want to protect sensitive points in a network or service. To do this, they build physical walls around these sensitive points and put locks on the doors. Access is given out to the people who help maintain, facilitate, and run these points. This could be a large employee base, or a contractor force.

From here, companies have faced a choice. They can either choose to maintain their security by limiting the number of keys that are distributed, which becomes inefficient in having to pass physical keys, or they make multiple copies of a key.  Most companies opt for speed and efficiency over maximum security. They elect to trust the employees and contractors who have signed contracts, and issue them all keys. In extreme cases, all the locks are keyed to the same cylinder or all combination locks are set to the same sequence.  Thus, the Master Key. While it is a simple and easy solution for access control, the employees and contractors are now aware that their colleagues also have the same keys they do.

A desperate contractor or employee finds courage behind the curtain by anonymity. They reason that they can steal with low risk because they know that when the company discovers a problem, they will hide in a sea of others who are all holding the key that opened the door. And usually, they are right. Add to this that putting something behind lock & key adds to perceived value, and maybe there is more theft with the locks on than with no locks at all.

With smartphone-based access control, anonymity is removed. Anyone who opens a lock is reliably identified by their phone.  This removal of anonymity has been proven to dramatically reduce the occurrence of theft. Since the black market value of the things that are stolen is just pennies on the dollar, I think there is an opportunity here for everyone involved to come out ahead.

Sera4 Exhibiting at TowerXchange Africa Meetup

Sera4 will be exhibiting at the TowerXchange Africa Meetup, which takes place October 3-4, 2017 in Johannesburg. This event is focused on the telecom tower industry. We look forward to reconnecting with our friends, customers and partners.

Sera4 featured on the front page of The Record


WATERLOO — When David Coode joined a startup that was making money, hiring staff and expanding its customer base in Latin America, one of his top priorities was …read more

Launching new brand: Sera4

We are rebranding ourselves as Sera4 today. We have been operating as LockedUp until now and are excited to share our new website, look and feel with the world!

Sera4 launches Padlock

Sera4 announces the availability of a padlock that works seamlessly with the Teleporte network. This padlock extends the Teleporte network to any place without requiring installed locks and facilitates blended sites: padlocks and other lock types controlled on the same network and interface.